An Introduction to Google SEO
January 22nd, 2010Google SEO is several things, it’s an art and it’s a science. SEO is artistic and it’s technical. It’s logical, parasitic and opportunistic.
The aim of Search Engine Optimization is to maximise targeted sorts of valuable traffic to a web site from search engines by improving the visibility of said website in Google organic or unpaid search engine results pages. Traditionally, this has meant aiming for no1, or high ten positions in Google but Search Engine Optimization is evolving and now a SEO needs to be more of a marketer than just a tech nerd.
A seo wants to be involved, not simply with high positions in Google for relevant key words, however with analysing competitors, traffic and analytics, and converting traffic to leads and sales. I like to draw a line between SEO and link building. One (SEO) is on-page (on-site), the other, off-site (Linkbuilding). A fast prologue to Google SEO by the experts at Hobo…..
1. Continually Think about Google’s Recommendations
2. Google Recommendations change once in a while - keep up to date with them!
3. It is vital to stay your onsite and onpage seo clean and straightforward - don’t try and fool Google too much!
4. Don’t hide text or links, don’t keyword stuff
5. Do not Game Google too much, Give it what it needs!
6. Don’t assume your smarter than the 15000 individuals who work at Google ;).
7. Bear in mind each algorithm was an plan initial
8. Think sort of a Google engineer, what are they making an attempt to achieve? And why?
9. Google Recommendations can be interpreted differently but ignore search engine SEO guidelines at your own peril
10. You do not pay anything to get into Google - it’s FREE
11. To urge into free Google listings, all you require could be a link from one different site (that’s itself in Google) to yours
12. Google needs to perceive it’s a full link to incorporate you in it’s database (index) of websites
13. You’ll submit your website to Google, however I think it’s pointless - I’ve got never used this methodology
14. Some seo experts charge for ’submission’ to Google and other search engines - I would not bother
15. Be wary - SEO will be a mysterious business - ensure you do not get scammed by unethical seo firms
16. Domain authority is among the most necessary ranking factors in SEO
Hobo is a Scottish SEO expert. A builder of Joomla and Wordpress content websites and with a specialist team targeted on Google search engine optimisation, Hobo conjointly has one among the most well-liked SEO recommendation blogs in the UK, with over 50 thousand visitors a month and over 71/2 thousand subscribers reading the near daily recommendation on how to promote your web site online.
Visitors who subscribe to the Hobo blog also get a bonus - 2 free ebooks - Google Search Engine Optimisation for beginners and a Linkbuilding guide for those new to seo. There is plenty of advice from Hobo on their website - do visit.